WearKraft Expands North American Team with Canadian Sales Appointment

September 01, 2026

WearKraftTM has appointed Steve Bauer as Regional Sales Manager for Canada, strengthening the brand's presence across the Canadian aggregates, mining and recycling sectors.


Based in Okanagan, British Columbia, Steve will be responsible for driving the growth of WearKraft across Canada. He will work closely with distributors, end users and the wider WearKraft team to support customers with high-quality, all-makes wear solutions that maximise productivity and minimise downtime.

Steve brings more than 20 years of experience in the aggregates industry. He began his career as a heavy equipment mechanic and service manager before transitioning into capital equipment sales. Most recently, he served as Director of Parts for a leading Canadian equipment supplier, overseeing parts operations across four branches spanning two provinces.

With more than two decades of industry experience, strong local market knowledge and a deep understanding of the unique requirements of operators across Canada, Steve is well positioned to support WearKraft customers and drive growth across the region.

"Steve's experience across both the service and commercial sides of the aggregates industry gives him a unique understanding of our customers' needs," said Troy Hartman, North America Sales Manager for WearKraft. "His knowledge of the Canadian market makes him an excellent addition to the WearKraft team, and we are delighted to welcome him to the business."

"What attracted me to WearKraft is the brand's focus on delivering high-quality wear solutions backed by strong technical expertise and customer support," said Steve Bauer. "Customers are looking for products that perform reliably in demanding applications, and WearKraft's offering really stands out. I'm looking forward to working with customers across Canada to help them find the right solutions for their operations and build on the growth of WearKraft in the region."

WearKraft supports operators using jaw crushers, cone crushers, impactors and VSI machines across a wide range of applications. Strategically located distribution centres in the UK, USA and Asia Pacific provide fast, reliable delivery and localised support, helping customers maintain uptime and maximise operational performance. All components are produced to ISO 9000 certified standards and manufactured from materials selected for strength, precision and wear resistance.